Compleat Coffee Session Episode 2 - Reforming B2B buying: is it for the better?

We were delighted to have Annabel Sim, Director of Sales, join us for a discussion about how the reality of today has encouraged a digital transformation in terms of B2B spend.

The sudden change from interacting face to face with employees and suppliers to working remotely has forced everyone – even the most sceptical and conservative – to reconsider which parts of the business can be digitised. In this session we discuss the trends of today’s B2B buying and the changes that we see in spend management